Chief Manager - Sales Initiatives and Market Intelligence

Date: Mar 26, 2025

Location: Gurugram, HR, IN

Company: maxlifeins

 

Key Responsibilities

 

Axis Center of Excellence (ACE) Program Management: Lead a central program management team of 3-4 to enable the following:

  • Seamless execution of the Sales Management Process
  • Driving various key strategic initiatives which are focused toward enhancing the quality of our sales team’s communication with our partner & customers, and improving behavior
  • Help with leveraging the digital tools, capability sessions and process improvements by our teams to ensure we are the first choice to our partner and customer.
  • Collaborate with Products, Training and Marketing to provide customized product solutions across all key verticals and customer segments  
  • Liaise with Compliance, Legal, DSDO, Finance, BPMA for timely execution and problem solving of channel initiatives
  • Presentation to different stakeholders on initiatives

 

 

Channel Development / Enablement

  • Market study of various distribution models in bancassurance including Alternate Channel space
  • Structuring development models and processes for new channels like transaction banking, SME, phone-based channels, credit cards and digital channels.
  • Evaluate possibilities of modulations of distribution models, process restructuring, product reorientation through regular & structured interaction with the field (internal as well as bancassurance partner)
  • Prepare field presentations for review and governance
  • Manage KRA for Channel and Business Partner
  • Liaise with cross functions for timely resolution of queries and issues

 

Sales Initiatives Grid & Market Intel:

  • Develop and implement sales initiatives to drive business growth, sales excellence, process improvement, stronger execution, etc in the channel
  • Analyse internal best practices across channels, market trends and competitor strategies to identify opportunities for improvement
  • Create and maintain a sales initiative grid to track and manage activities and performance
  • Collaborate with the sales team to ensure alignment with overall business objectives
  • Monitor and report on the effectiveness of sales initiatives, providing insights and recommendations for improvement
  • Conduct training sessions for the sales team on new initiatives and strategies
  • Work closely with marketing and product development teams to ensure cohesive strategies
  • Gather and analyse market intelligence to inform sales strategies and identify emerging trends
  • Provide actionable insights based on market data to support decision-making processes

 

 

Key Competencies / skill required

 

  • Strategic thinking and analytical skills
  • Ability to understand the big picture
  • Sound knowledge of Bancassurance or Banking operations model
  • Very strong communication skills: ability to express ideas clearly and persuasively
  • Planning and Organization: Effectiveness in planning and organizing activities of himself/herself and team members
  • Intra Organization skills: Ability to work together with all stakeholders involved, flexibility in taking feedback and modifying approach
  • Strong understanding of the life insurance market and its products